Fresh works with brokers and companies to secure access to deals.
In a typical capital raise brokers will be engaged to help fill the allocation. The sales desks within the firm will work with their client lists to generate interest and commitment for the deal.
Through our network we form a similar relationship - either with the broker, referring broker or company directly - acting as an independent sales desk that finds and verifies interested investors. We receive the same fee as any other sales desk would receive, no additional cost for the investor, the broker or the company.
Put simply, our access to the deal is secured in much the same way as a desk at the lead brokerage would.